Health

Secretary Ayush Emphasizes Ayurveda’s Central Role in Shaping Holistic Healthcare at CII Annual Health Summit 2025


Written by Tanisha Cardozo || Team Allycaral

At the 22nd CII Annual Health Summit 2025 held in New Delhi, Vaidya Rajesh Kotecha, Secretary, Ministry of AYUSH, underscored the growing significance of Ayurveda in India’s evolving healthcare landscape. Addressing healthcare leaders, industry representatives, and policymakers, he emphasized that Ayurveda’s time-tested principles and holistic practices have a crucial role to play in the future of healthcare, both domestically and globally.

Shri Kotecha called upon hospitals, wellness resorts, and healthcare providers to actively integrate Ayurvedic therapies, detoxification programs, and yoga-based wellness treatments alongside modern medical services. He noted that this integrative approach can help create a truly inclusive healthcare model that addresses not only disease management but also prevention and overall well-being.

Highlighting the increasing global interest in traditional and natural healing systems, he observed that Ayurveda and holistic wellness programs are gaining popularity among both Indian and international patients seeking comprehensive and restorative healthcare. According to him, the fusion of traditional healing wisdom with modern scientific advancements will be instrumental in positioning India as a leading global destination for medical tourism.

The Secretary also emphasized that the Ministry of AYUSH is committed to promoting evidence-based Ayurvedic practices and fostering collaborations that bridge the gap between traditional knowledge and contemporary medical innovation. By aligning wellness and modern healthcare infrastructure, he said, India can establish itself as a global leader in integrative medicine and sustainable healthcare practices.

Vaidya Kotecha’s address at the CII Health Summit reaffirmed the government’s vision of building a healthcare ecosystem that is inclusive, globally competitive, and rooted in India’s rich heritage of holistic healing.

Business

Cycle Pure Agarbathi Expands in Goa, Celebrating 77 Years of Fragrance, Heritage, and Purpose


Goa, India – Cycle Pure Agarbathi, India’s leading agarbathi manufacturer, celebrates 77 years of fragrance, faith, and purpose as it expands its footprint across Goa. With a legacy that has enriched over six billion prayers worldwide, the brand continues to carry forward the spirit of Indian craftsmanship and devotion, blending tradition with innovation to create timeless experiences.

Founded in Mysuru, Cycle Pure Agarbathi has grown from a humble family enterprise into a global brand exporting to more than 75 countries. Its diverse range includes traditional agarbathies and contemporary wellness offerings under the IRIS Home Fragrances brand, now available across Goa through leading retail and quick commerce platforms. This expansion ensures that every home can experience the essence of purity, peace, and prayer with just a click.

Marking a milestone in its journey, Cycle Pure Agarbathi created history at the International Purple Fest Goa 2025 by unveiling and lighting a 125-feet agarbathi—the longest and most inclusive creation in its legacy. The event, graced by Dr. Pramod Sawant, Hon’ble Chief Minister of Goa, and other dignitaries, represented a beautiful convergence of tradition, inclusion, and innovation. The ceremonial lighting symbolized unity and celebration of diverse abilities at one of the world’s most inclusive cultural events.

Continuing its deep connection with art and culture, Cycle Pure Agarbathi recently collaborated with Kantara: Chapter 1, a PAN-Indian mythological action drama, as the official prayer partner. To commemorate this partnership, the brand launched the Three in One Parampara Agarbathi, a special edition inspired by Karnataka’s rich cultural heritage. Each stick in this collection is a blend of divine fragrance and devotion, offering an experience that embodies spiritual resonance and artistic tradition.

Speaking on the expansion, Mr. Arjun Ranga, Managing Director of Cycle Pure Agarbathi, said, “At Cycle Pure Agarbathi, we believe fragrance is a bridge between tradition and modern living. Our presence across all leading quick commerce platforms ensures that this sacred experience is just a click away—bringing purity, emotion, and heritage to homes instantly.”

Echoing the sentiment, Mr. Amarnath Datta, Chief Sales & Marketing Officer, added, “Goa represents a vibrant confluence of culture, spirituality, and modern living—values that deeply resonate with our brand. Through our Cycle and IRIS product lines and creative collaborations like Kantara, we’re not just offering fragrance; we’re creating immersive experiences that connect with hearts and homes.”

Sustainability remains at the heart of Cycle Pure’s philosophy. With zero carbon emissions across its production facilities, plastic-free packaging, and natural ingredient sourcing, the brand has built an environmentally responsible model that blends spirituality with stewardship. The company also continues to empower communities through its Gadchiroli Agarbatti Project (GAP)—a rural livelihood initiative launched in 2014 that has uplifted over 1,200 tribal women, tripling their average household income.

Cycle Pure Agarbathi invites Goans to explore its complete range—from traditional incense to modern wellness products—crafted to transform ordinary moments into soulful rituals. As the brand enters its 78th year, it continues to uphold its vision of purity, empowerment, and sustainability, carrying forward a legacy of fragrance that touches lives, connects cultures, and inspires generations.

Health

Occupational Therapy: Empowering Goans to Live Life Independently


In Goa, where community care and compassion are woven into everyday life, health and independence carry deep meaning. For many Goans recovering from illness, injury, or disability, even simple tasks such as dressing, writing, or returning to work can become challenging. This is where Occupational Therapy plays a vital role, helping individuals rediscover their independence and quality of life through creativity, care, and science.

Occupational Therapy is a holistic healthcare profession that enables people to live meaningful lives by regaining the ability to perform everyday activities. Contrary to what the name might suggest, it is not about finding employment but about engaging in daily occupations — the essential actions that bring purpose, such as self-care, learning, leisure, and work.

Occupational Therapists approach healing by focusing on the person as a whole — the body, mind, environment, and goals. Through purposeful activities, adaptive devices, and individualized exercise programs, they help people rebuild movement, coordination, confidence, and independence.

This dynamic field encompasses several areas, including orthopaedic rehabilitation, neurosciences, paediatrics and NICU care, mental health, geriatrics, oncology and palliative care, ergonomics, and community-based rehabilitation. Occupational Therapists serve across hospitals, rehabilitation centres, schools, and community programs — supporting individuals of all ages.

This year’s World Occupational Therapy Day 2025 theme, “Occupational Therapy in Action: Transforming Lives, Building Communities,” captures the essence of this profession. In Goa, therapists like Dr. Vailanki Nazira Raposo at Goa Medical College exemplify this mission by working hand in hand with doctors, educators, and families to ensure holistic, patient-centred healing.

Occupational Therapy is more than treatment; it is empowerment. It is about enabling individuals to regain control, rebuild identity, and reconnect with their communities. As Goa continues to advance in healthcare, the contribution of occupational therapists remains vital — enabling independence, enhancing quality of life, and empowering Goans to live with dignity and purpose.

Human Interest

Deepika Padukone Becomes the Voice of Meta AI and India’s First Mental Health Ambassador


Bollywood superstar and mental health advocate Deepika Padukone has taken on two impactful roles, further expanding her influence across technology and public health. She has officially become the voice of Meta AI—marking a first for an Indian celebrity to be integrated into AI platforms across multiple countries including India, the United States, United Kingdom, Canada, and Australia.

In a video shared on Instagram, Deepika is seen in a recording studio, lending her voice to Meta’s AI assistant. “Hi, I am Deepika Padukone. I am the new voice of Meta AI. So tap the ring and my voice will run out,” she says, announcing the launch of her collaboration with the tech giant.

In the same week, on the occasion of World Mental Health Day, Deepika was appointed by the Union Ministry of Health & Family Welfare as the first-ever Mental Health Ambassador of India. The appointment recognizes her longstanding commitment to mental wellness through her NGO, The Live Love Laugh Foundation (LLL), which she founded after personally battling depression. The ministry’s recognition is a major milestone in India’s efforts to prioritize mental health within the public health ecosystem.

Sharing her gratitude, Deepika posted a heartfelt message on Instagram, thanking the government and the Ministry. She also acknowledged Prime Minister Narendra Modi’s leadership in bringing mental health to the forefront of national dialogue. “Through my own journey and the work we’ve done at @tlllfoundation over the past decade, I’ve seen how much is possible when we come together to build a mentally healthy India,” she wrote. She also shared a photo from her meeting with Union Health Minister JP Nadda and Union Health Secretary Punya Salila Srivastava.

Deepika’s dual announcements reflect her growing influence beyond cinema—where her voice is not only powering conversations with AI users but also helping reshape India’s mental health narrative. Whether it’s tech innovation or national advocacy, she is using her platform to create impact in areas that matter.

On the work front, she has also begun shooting for ‘King,’ her sixth collaboration with Shah Rukh Khan, following the massive success of ‘Jawan’ directed by Atlee. With each project, Deepika continues to build a legacy that blends entertainment, empathy, and empowerment.

EduConnect

St. Xavier’s College, Department of Psychology Celebrates Mental Health Day 2025: ‘Pathway to Support’


On October 9, 2025, the Department of Psychology at St. Xavier’s College came together to host an engaging and impactful Mental Health Day celebration under the thoughtful theme “Pathway to Support: Because Every Mind Matters.” This annual initiative aimed to create awareness, spark meaningful dialogue, and promote emotional well-being among students, aligning with the global Sustainable Development Goal 3 – which advocates for good health and well-being for all, with an emphasis on mental health.

The day began with a warm and encouraging welcome by Dr. Eulalia Fernandes, the event coordinator, who was ably supported by student leaders Bethany Fernandes and Destiny D’Souza. Their meticulous planning and hands-on involvement helped shape the vibrant and inclusive atmosphere of the event. The presence of college dignitaries – Principal Ms. Ursula Barreto, Administrator Fr. Tony Salema, and Vice Principal Prof. Felipe Rodrigues e Melo – highlighted the institution’s strong commitment to fostering a mentally healthy campus.

The event featured a powerful mime performance that visually captured the struggles and hopes associated with mental health. This was followed by an engaging Open Mic session, offering students a platform to share stories, poems, and reflections in a safe and welcoming space. Certificates were also distributed to participants of a previously held poster-making competition, celebrating student creativity and awareness efforts. A keynote address by Fr. Tony Salema added depth to the occasion, as he shared insights on building a supportive and understanding environment for all.

As the day unfolded, interactive and reflective activities lined the college lobby, transforming it into a space of learning, sharing, and joy. The “Ping Pong Trivia” added a fun twist to mental health facts, while “Pop Your Insecurities” invited students to symbolically let go of their worries. The Art Table provided a space for creative self-expression, and the “Take What You Need” corner offered affirmation cards promoting hope, strength, and kindness. Activities like “Inside Out: Sorting Emotions,” the Affirmation Mirror, Mehendi Table, and Sticker Counter further enhanced self-awareness, relaxation, and peer connection.

The celebration concluded on a vibrant note with a high-energy flash mob that brought smiles and unity to the crowd, leaving behind a lasting reminder that mental health is not just personal, but communal.

Mental Health Day 2025 at St. Xavier’s College was not only a celebration, but a call to action — encouraging everyone to care for themselves and each other. The event successfully blended education, empathy, and entertainment, proving that even small moments of connection, creativity, and conversation can pave the way to a stronger, healthier community.