Written by Intern Queeny George M.H , Team Allycaral
Goa was conferred with the Special Editorial Award for āPromoting Tourism through Festivalsā by The Week. The recognition underscores the stateās commitment to promoting its vibrant cultural heritage and rich festival traditions as a cornerstone of its tourism strategy. Goa has long been celebrated for its beautiful beaches, but this award shines a light on the stateās efforts to go beyond its coastal appeal and establish itself as a dynamic cultural destination.
The award recognizes the role of festivalsāspanning traditional, religious, and community-based eventsāin enriching the visitor experience and adding a unique dimension to Goaās tourism offerings. From carnival parades to spiritual celebrations, Goaās diverse cultural calendar has become an essential part of the stateās identity.
Shri Kedar Naik, Director of Tourism, Government of Goa, expressed pride in the recognition, stating, āThis award highlights the collective efforts of the Department of Tourism and the people of Goa in promoting Goaās unique identity through its festivals.ā His remarks emphasize the collaborative spirit between the government and the community in positioning Goa as a culturally rich and welcoming destination.
Shri Rohan A. Khaunte, Honāble Minister for Tourism, also acknowledged the honour, saying, āWe were deeply honoured that Goa was recognised by The Week for its commitment to promoting tourism through festivals. Our festivals reflected the diversity, unity, and cultural richness of the state. This recognition reinforced our vision of taking Goa beyond beaches. Such acknowledgements inspired us to continue creating avenues where culture and tourism work together for the benefit of our people and visitors alike.ā
This recognition from The Week not only validates the innovative approach taken by Goa Tourism but also sets a precedent for other regions looking to integrate cultural preservation with sustainable tourism development. As Goa continues to evolve as a cultural hub, its festivals remain a powerful expression of its heritage and a meaningful way to connect with both residents and travellers from across the globe.
