Abercrombie & Fitch has entered a multi-year partnership with the Dallas Cowboys and Dallas Cowboys Cheerleaders, becoming their Official Fashion Partner in an NFL first. The deal expands Abercrombie’s licensed Cowboys collection to select pro-shops, events, and stadium activations, building on the success of their NFL product line for men, women, kids, and even pets. The brand will also have a strong presence at AT&T Stadium and The Star.
