Divar Island, 23rd August 2025 – The picturesque island of Divar came alive with vibrant colours, music, and festivities as thousands gathered to celebrate the 41st edition of Bonderam, Goa’s biggest monsoon festival. Organized by the Piedade Youth Association with the support of the Department of Tourism, Government of Goa, and the Directorate of Art & Culture, the festival once again showcased Divar’s unique cultural traditions and youthful spirit.
The event was graced by Chief guest Hon’ble Minister for Tourism, Shri Rohan A. Khaunte as the Chief Guest, MLA Cumbarjua, Shri Rajesh Faldessai as the Guest of Honor, MLA Curtorim, Shri Aleixo Reginaldo Lourenco, Fr Simao Rodrigues Parish Priest of Divar, Fr Leslie Gomes Asst Parish Priest of Divar, Sarpanch Goltim Navelim Divar, Shri Mario Pinto, Director Alcon Victor Group Varun Albuquerque and other dignitaries who joined the people of Divar in celebrating the festival.
Speaking on the occasion, Hon’ble Minister for Tourism, Shri Rohan A. Khaunte said, “Bonderam is a living example of Goa’s vibrant traditions being celebrated with youthful energy. Festivals like these not only preserve our heritage but also strengthen community bonds while drawing tourists to experience Goa beyond beaches.”
Director of Tourism, Shri Kedar Naik added, “The enthusiasm witnessed at Bonderam reflects the true spirit of community-led celebrations. The Department of Tourism remains committed to supporting such festivals that highlight Goa’s culture, promote regenerative tourism, and give visitors a chance to engage with authentic local traditions.”
The celebrations began at dawn with the Alvorada, where a brass band marched across the island, setting the tone for the day. By the afternoon, the Traditional Flag March at Divar Center drew in large crowds, reviving the age-old spirit of unity and festivity that the event symbolizes.
Adding to the cultural charm, the All-Goa Fancy Dress Competition at Asilo Grounds delighted audiences with creativity, humour, and flair, while the much-awaited Float Parade saw the island streets transform into a spectacular canvas of colour and imagination.
As evening descended, the celebrations peaked with live entertainment featuring electrifying performances by popular acts including Junktion, 24K India, and headliner Ryan Nogar. Hosted by Ayesha Barretto and Joed Almeida, the event brought together music lovers, locals, and visitors, creating an atmosphere of joy and togetherness.
With music, dance, and revelry lasting late into the night, Bonderam 2025 once again proved why it continues to be one of Goa’s most iconic and eagerly awaited monsoon festivals.
Margao came alive with festive colors as the District Level Chaturthi Exhibition was inaugurated on Tuesday by Collector South Goa, Ms. Egna Cleetus, IAS, along with Smt. Deepali Naik, Project Director, District Rural Development Agency (South Goa).
The inauguration took place at the SGPD Ground, Margao, with several officials and dignitaries present.
Organized by the Goa State Rural Livelihood Mission and DRDA (South Goa), the 4-day exhibition is aimed at promoting local artisans, women entrepreneurs, and self-help groups, giving them a platform to showcase their skills and products.
The event features stalls with festive items, handicrafts, traditional wear, eco-friendly décor, and homemade delicacies, reflecting the rich cultural and artistic heritage of Goa.
The exhibition will remain open to the public till 25th August 2025, offering a festive shopping and cultural experience ahead of Ganesh Chaturthi.
🌸 A true celebration of Goa’s traditions, culture, and rural entrepreneurship.
Panaji, August 16, 2025 – The scenic island of Divar came alive today with vibrant colours, traditional music, and community festivities as the Bonderam Festival 2025 unfolded in all its glory. Organised by St. Mathias Sports Club, Malar, in collaboration with the Department of Tourism, Government of Goa, the festival drew both locals and visitors, eager to witness one of Goa’s most distinctive monsoon celebrations.
Known for its rich blend of tradition, history, and creativity, Bonderam is marked by colourful floats, traditional parades, and cultural performances. While the main Divar Bonderam is held in the last week of August, Malar uniquely kicks off the celebrations a week earlier, setting the festive mood.
This year’s programme emphasised inclusivity and accessibility, ensuring everyone could participate. Dignitaries including Cumbarjua MLA Shri Rajesh Faldessai, renowned Goan singer Smt. Hema Sardessai, and Parish Priest Fr. Joao Coelho graced the occasion.
The day featured a vibrant line-up — Bonderachem GEDTalks and Bonderancho Uzvaad with engaging talks and folk performances; Bonderachem Jevonn, showcasing traditional Goan food; the symbolic Flag Parade and Heritage Walk (Bonderachi Pássoi); and the grand Bonderachi Parade with floats, flags, and costumes. Festivities ended on a high note with a musical evening featuring live bands and DJs at the Malar Flagpost.
Speaking at the festival, Shri Rohan A. Khaunte, Hon’ble Minister for Tourism, said: “Bonderam is a vivid celebration of Goa’s heritage, blending colours, music, and unity. Through our Goa Beyond Beaches and regenerative tourism initiatives, we aim to preserve and promote these traditions for future generations.”
Shri Kedar Naik, Director of Tourism, added: “The Department of Tourism is committed to creating experiences that go beyond beaches. Festivals like Bonderam highlight Goa’s cultural diversity and strengthen its appeal as a meaningful travel destination.”
The Department of Tourism continues to position Goa’s cultural calendar on domestic and international platforms, ensuring that events like Bonderam remain iconic attractions for travellers seeking authentic experiences.
Goa’s tourism sector is undergoing a defining transformation, one driven not just by government policy or infrastructure, but by the collective strength and shared vision of its stakeholders. In an increasingly competitive and dynamic travel landscape, the unity among hoteliers, restaurateurs, water sports operators, transport providers, and the Department of Tourism is laying the foundation for a more resilient, sustainable, and visitor-focused future.
The challenges brought about by the COVID-19 pandemic tested every aspect of the tourism value chain. In the aftermath of the COVID-19 pandemic, the Department of Tourism adopted a focused and phased approach to revive the sector. Health and safety protocols were strengthened across establishments, awareness campaigns were rolled out to restore traveller confidence, and strategic collaborations with industry stakeholders were prioritised to ensure smooth reopening. Infrastructure upgrades, support for local businesses, and digital transformation were fast-tracked to adapt to new travel preferences. As a result, Goa was among the first destinations in India to witness a strong recovery in tourist footfalls, paving the way for more coordinated and quality-driven tourism development.
In the months and years that followed, stakeholders across the board began working more closely with the Department of Tourism to re-establish Goa’s standing as a premier tourist destination. Protocols were strengthened, services were reoriented, and an emphasis was placed on delivering authentic, safe, and meaningful visitor experiences.
A New Era of Coordination Today, the synergy between the public and private sectors is more visible than ever. The Department of Tourism has institutionalised regular consultation with key associations, ensuring that policy decisions are grounded in operational realities. In turn, industry stakeholders have responded with increased accountability and commitment to quality.
The post-pandemic phase ushered in a new model of collaboration between the Department of Tourism and various stakeholders across the industry. Regular stakeholder meetings, streamlined facilitation processes, and a unified response to emerging challenges have resulted in greater efficiency and preparedness across sectors. From event planning to infrastructure improvements and destination marketing, the partnership between the public and private sectors has strengthened significantly, ensuring that Goa’s tourism offerings are not only consistent and safe but also increasingly aligned with the evolving expectations of travellers.
Promotional campaigns now go beyond generic messaging. By focusing on local culture, heritage festivals, hinterland trails, and culinary narratives, the Department has successfully steered Goa’s brand toward depth and authenticity, resulting in higher year round engagement and more participative tourism.
“The Department’s thoughtful efforts in promoting Goa’s festivals, traditions, and local culture have significantly enhanced visitor engagement. These authentic and grounded narratives have sparked deeper interest among travellers. As a result, we’ve witnessed higher occupancies across both North and South Goa between May and June 2025, largely due to tourists seeking more participative and genuine experiences,” stated Mr. Ranjit Phillipose, Senior Vice president, Operations, IHCL Goa.
Shared Vision for the Future With the upcoming seasons in focus, tourism stakeholders are actively aligning their strategies with shared goals: diversifying tourism circuits, improving service delivery, and promoting Goa as a destination for all seasons. Whether it’s wellness, culture, spiritual tourism, or adventure, there’s a concerted effort to move beyond the beach and nightlife binary.
“We’ve witnessed a significant rise in tourist participation in watersports activities in the first half of 2025, and a lot of that can be attributed to the Department of Tourism’s focused efforts in promoting safe, well-regulated, and diverse experiences. More tourists are now looking for adventure-driven, memorable moments on our shores, and this surge in interest has motivated us to continually improve our offerings while ensuring safety and sustainability remain at the core.” said Mr. Savio D’Souza, Sea Royale Adventure Sport, Candolim.
A key area of collective attention is sustainability. Stakeholders are increasingly aware that growth must not come at the cost of Goa’s environment or communities. Eco-certifications, waste management, energy-efficient practices, and training for frontline staff are being integrated into everyday operations.
Sustainability has emerged as a core pillar of Goa’s tourism revival strategy in the post-pandemic era. Recognising the need to balance growth with long-term ecological and cultural preservation, the Department of Tourism has introduced initiatives that promote responsible travel, community engagement, and low-impact experiences. Homestays, hinterland trails, and heritage circuits are being promoted to distribute tourism more evenly and support local livelihoods.
Regenerative Tourism, focusing on restoring ecosystems and empowering communities, has become central to the State’s approach, ensuring that tourism not only sustains but also enriches Goa’s natural and cultural heritage.
Strength in Unity What was once a fragmented network of individual operators has now evolved into a coordinated ecosystem of partners with a shared sense of purpose. The cooperation witnessed today across the tourism sector in Goa is not only facilitating better outcomes for visitors, but also ensuring long-term benefits for local communities and the environment.
Mr. Jack Sukhija, TTAG President said “What we are witnessing today is a far more cohesive approach to tourism management in Goa. There is a visible shift from fragmented efforts to unified action, whether it is policy consultation, promotion, or on-ground execution. The Department of Tourism has made a conscious effort to involve stakeholders in the decision-making process, and that inclusivity is laying the foundation for a stronger, more sustainable future for Goa’s tourism industry.”
As Goa moves forward, one thing is clear, the strength of its tourism future lies in collective action. With stakeholders united, guided by a vision of quality, sustainability, and innovation, the State is well-positioned to lead the next wave of responsible and rewarding travel in India.
Marcel, 7th July 2025 – The vibrant Chikhal Kalo 2025 Festival culminated today at Sri Devki Krishna Temple, Marcel, with the much-awaited mud play that brought together hundreds of devotees, tourists, youth, and families in a joyous celebration of faith, heritage, and nature. Held on Dwadashi, the concluding day witnessed spirited participation in traditional games, devotional singing, and the symbolic ritual of mud immersion that reimagines Lord Krishna’s playful bond with the Earth.
The Sri Devki Krishna Temple ground came alive with the energy of chendu fali, kushti, and other traditional plays in the mud, as participants celebrated the divine play (leela) of the Lord with laughter and togetherness. The excitement reached its peak during the exhilarating dahi handi, in a spirited and festive atmosphere, cheered on by enthusiastic spectators. The entire experience reinforced the core values of devotion, community bonding, and gratitude for the monsoon season, the central themes that have shaped the festival over generations.
Hon’ble Minister for Tourism, Shri Rohan A. Khaunte, who actively participated in the celebrations, remarked, “This is our lok parampara, and it’s time we take it to the world. During Chikhal Kalo, people come together to celebrate, to play, and to reconnect with the soil. It is important to preserve such traditions and pass them on to future generations. Earlier, Goa was known mainly for its beaches—today, we are proudly promoting ‘Goa Beyond Beaches.’ With government support for festivals like these, we are also creating economic opportunities for our local communities. Over the past three years, Chikhal Kalo has received an overwhelming response. I believe everyone should be part of this celebration and help spread the message of unity.”
Adding to the festivities was a Photography and Reel Making Competition, encouraging participants to document the vibrant essence of Chikhal Kalo 2025. The entries captured the playfulness, colours, and emotion of the festival, offering new-age storytelling perspectives to timeless traditions.
The past three days have seen a convergence of spirituality, music, culture, and community. From the soulful Abhang and Kirtan recitals on Day 1, to the devotional Bhajan performances on Ashadhi Ekadashi (Day 2), and culminating in today’s spirited mud rituals Chikhal Kalo 2025 stood as a celebration of Goa’s spiritual and cultural depth.
Goa Tourism, under its vision of Regenerative Tourism, reaffirms its commitment to supporting festivals that reflect Goa’s cultural heritage and strengthen community involvement. The participation from all age groups, as well as the growing interest from visitors and digital audiences, highlights the evolving appetite for authentic, local, and inclusive experiences.
As the curtain falls on this year’s celebrations, Chikhal Kalo continues to remind us of the power of tradition to unite, uplift, and inspire. The festival once again proved that true celebration lies not just in rituals, but in shared moments of joy, devotion, and connection with each other and with the land.
