Written by Tanisha Cardozo || Team Allycaral
There’s something powerful about dreams that begin in small places. For Shubham Verma, that journey started in Rudrapur, Uttarakhand—a city far removed from the fast-paced world of India’s entertainment industry. But even as a child, he knew he wanted more. Modeling and acting weren’t just ambitions; they were a vision of a life beyond boundaries.
At nineteen, Shubham took his first step into that world. Without industry connections or prior exposure, the move wasn’t easy. Everything—from meeting new people to understanding how the industry functioned—was completely unfamiliar. Yet, what he lacked in experience, he made up for with determination and belief in himself.
The early years in modeling were as challenging as they were transformative. He worked tirelessly, navigating an industry where competition is intense and opportunities are never guaranteed. Doubts came not just from within but also from people around him. Still, he chose to stay focused, letting his work speak louder than skepticism.
After five years in front of the camera, a shift began to take shape. Shubham found himself drawn to the mechanics behind the scenes—the way projects were built, the way talent was discovered, and the way stories came together. Travelling across India and interacting with producers, coordinators, and creatives gave him a deeper understanding of the industry. That’s when casting entered the picture—not as a backup plan, but as a new passion.
Today, as a casting director with Khanna Production House, his work is dynamic and demanding. It involves travelling across cities, conducting auditions, understanding character requirements, and identifying the right talent for each role. No two days are the same, and that unpredictability is exactly what keeps the work exciting.
For Shubham, casting is not just about finding faces—it’s about recognizing potential. He believes that presentation and confidence are key, and that anyone with the right mindset can carve a place in the industry. Over time, he has also seen how unconventional casting choices can create some of the most memorable performances, reinforcing his belief in taking creative risks.
His journey hasn’t been without setbacks. The COVID-19 pandemic brought the entertainment industry to a standstill, testing both patience and resilience. There were also moments that served as hard lessons—like an audition in Jaipur where, due to poor coordination, no participants showed up despite extensive planning. Experiences like these shaped his understanding of professionalism and trust.
Looking at the industry today, Shubham sees immense growth and opportunity. Regional cinema, particularly from Kerala, is gaining recognition for its strong storytelling, while Bollywood continues to invest in large-scale, ambitious projects. The landscape is evolving, and for those willing to adapt, the possibilities are endless.
Closer to home, Goa stands out as a rising hub for entertainment. With its scenic locations and globally recognized platforms like the International Film Festival of India, it continues to attract filmmakers and creatives from across the country. Shubham believes that Goa’s role in the industry will only grow stronger in the years to come.
One of the most defining moments in his journey was landing his first major project. It wasn’t just a professional milestone—it was an emotional one. A moment of realization that all the risks, struggles, and persistence had finally paid off.
Despite working in a highly social industry, Shubham describes himself as an introvert—something that often surprises people. Yet, it’s perhaps this introspection that allows him to connect deeply with his work and understand characters beyond the surface.
If his life were a film, he knows exactly what it would be called: Dream It. Believe It. Just Do It. And in many ways, that title perfectly captures his journey—a story not just about success, but about growth, evolution, and staying true to one’s dreams.
For newcomers looking to break into the industry, his advice is simple but powerful: stay consistent, be patient, and never lose belief in yourself. Because in the end, every big story starts with a small step—and the courage to take it.
