Goa made a strong international impression at ITB Asia 2025, positioning itself as the “Gateway to All Possibilities” through an immersive presentation of its regenerative tourism model and a wide array of authentic, sustainable, and premium tourism experiences. The Goa pavilion was inaugurated by Dr. Shilpak Ambule, High Commissioner of India to Singapore, in the presence of senior officials from the Department of Tourism and Goa Tourism Development Corporation (GTDC).
Speaking on the occasion, Hon’ble Minister for Tourism, Shri Rohan A. Khaunte emphasized Goa’s leadership in being the first Indian state to adopt Regenerative Tourism — a framework that ensures tourism development strengthens local communities, protects ecosystems, and preserves cultural identity. Director of Tourism, Shri Kedar Naik, reinforced Goa’s commitment to positioning itself as a year-round, globally preferred destination across leisure, wellness, adventure, and MICE tourism.
Shri Kuldeep Arolkar, MD of GTDC, delivered a compelling presentation highlighting Goa’s strategic strengths: 10.4 million tourist arrivals in 2024, including nearly half a million international visitors; a 16.4% contribution to the state’s GDP from tourism; and support to over 35% of the local workforce. Goa’s connectivity — including two international airports, robust rail and highway networks, and advanced cruise terminals — was showcased as a key enabler for inbound growth.
The Goa delegation interacted with stakeholders from key tourism markets including Singapore, the Philippines, Indonesia, Malaysia, Australia, the USA, Spain, Mauritius, Dubai, and Taiwan, initiating collaborations to drive inbound tourism and boost Goa’s global profile. Exhibiting partners like Concord Exotic Voyages and Minar Travels Goa also showcased curated premium travel experiences and itineraries.
Goa’s eco-tourism offerings took center stage, with focused promotions on nature-based experiences such as Bondla Zoo, Netravali Wildlife Sanctuary, Dudhsagar Waterfall, and eco-stays like Silvan Cottages. These initiatives are part of a broader push to highlight Goa’s lesser-explored hinterlands, diversify tourist interest beyond beaches, and encourage responsible tourism.
Visitors at the pavilion explored Goa’s diverse tourism layers: regulated water sports, bungee jumping, kayaking, caravan tourism, homestays, agro-tourism, vibrant festivals like Carnival and Shigmo, Ayurveda retreats, yoga hubs, culinary richness, flea markets, and arts festivals like IFFI and Serendipity.
Goa’s regenerative tourism vision is about crafting experiences that are immersive and inclusive while ensuring that tourism becomes a force for good. By balancing economic growth with environmental protection and cultural preservation, Goa is shaping a future-forward, resilient tourism model.
Its participation at ITB Asia 2025 reaffirms its commitment to global engagement, destination transformation, and creating a tourism ecosystem where every journey nurtures the destination’s soul — making Goa not just a place to visit, but a way to travel.
Discover more from Allycaral
Subscribe to get the latest posts sent to your email.
