Travel

Goa to Spotlight Culture, Wellness & Sustainability at ITB Asia 2025


Goa, October 2025 – The Department of Tourism, Government of Goa, will participate in ITB Asia 2025, Asia’s leading B2B travel trade show, taking place from 15–17 October 2025 at Marina Bay Sands, Singapore. This strategic participation underlines Goa’s commitment to promoting itself as a destination that offers more than leisure — focusing on authentic, meaningful, and sustainable travel experiences.

At the global event, Goa Tourism will unveil its evolving tourism model that prioritizes cultural richness, spiritual depth, ecological responsibility, and community empowerment. Key offerings at the Goa Pavilion will include immersive experiences in spiritual tourism circuits, heritage trails showcasing Indo-Portuguese architecture and living traditions, and wellness tourism rooted in yoga and holistic healing.

Joining the tourism delegation, the Goa Forest Department will present Goa’s exceptional natural wealth — including wildlife sanctuaries, biodiversity hotspots, and nature-based experiences like immersive zoos and conservation-led ecotourism. The aim is to position Goa not just as a destination, but as an ecosystem where nature, culture, and community harmoniously coexist.

The pavilion will also spotlight festivals, rural tourism initiatives, and projects that directly engage local communities and support environmental preservation. These are designed to align with Goa’s broader vision of regenerative tourism — where tourism contributes positively to the places and people it touches.

Hon’ble Minister for Tourism, Shri Rohan A. Khaunte, noted that Goa is entering a new chapter in its tourism story. “At ITB Asia 2025, we aim to build meaningful global partnerships and showcase Goa as a forward-thinking destination with upgraded infrastructure, safer travel environments, and diverse experiences rooted in our identity,” he said.

Echoing the sentiment, Director of Tourism, Shri Kedar Naik, emphasized the value of connecting with a global audience: “Our presence at ITB Asia is about presenting Goa as a place where heritage, nature, and community come together to create enriching journeys.”

Goa’s participation at ITB Asia 2025 is not just promotional — it’s transformational. It marks the state’s efforts to strengthen international partnerships, access new markets, and showcase a tourism model that is future-ready, inclusive, and globally relevant. From local culture to conservation, the Goa Pavilion will offer a complete picture of what responsible and regenerative travel can look like in one of India’s most beloved destinations.


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