Tag: YouTube Release

Entertainment

Elvish Yadav’s ‘Justin Bieber’ Sparks Speculation Over Prince Narula & Maxtern Feud

Tanisha Cardozo

Elvish Yadav has once again grabbed headlines with his latest Haryanavi track Justin Bieber, released on YouTube on February 18, 2026. While the song crossed thousands of views within hours of its release, it is the alleged subtext within the lyrics and visuals that has captured public attention.

Listeners quickly noticed a reference to “Bolero” in the song — a detail many fans believe points toward his long-discussed fallout with Prince Narula. Their alleged collaboration, which never saw the light of day, has remained a topic of speculation among followers. The new lyrical mention has reignited conversations about their strained dynamic.

The music video adds further intrigue. In one particular scene, a man wearing a cap is shown suspended by a rope, leading some viewers to speculate that the styling resembles Prince Narula. Though there has been no official confirmation of such intent, the imagery has fueled online theories that the track may contain indirect references.

Speculation also surrounds a moment around the 2:21 mark, where fans believe Elvish appears to allude to his controversy with Sagar Thakur, popularly known as Maxtern. In the scene, a man scrolling through his phone is approached by Elvish, who makes a slapping gesture — interpreted by some as a callback to their widely discussed altercation.

Neither Elvish nor the individuals involved have publicly addressed these interpretations. However, the layered symbolism in the lyrics and visuals has ensured the conversation continues across social media platforms.

The track features rap portions by Elvish himself, with music composed by OG Sandhu and contributions from Anu Amanat as singer, lyricist and composer. The video stars Elvish alongside Isha Malviya and is produced by Flame Music and Nitesh Ujoli.

Arriving amid lingering tensions reportedly stemming from the reality show The 50, the release of Justin Bieber has only amplified discussions surrounding past disagreements. Whether intentional or coincidental, the track has succeeded in keeping Elvish Yadav firmly in the public eye.

Films

Aamir Khan Reveals Sitaare Zameen Par Cost ₹122 Crore, Partner Backed Out After OTT Rejection

Tanisha Cardozo

Bollywood icon Aamir Khan has never shied away from taking risks—and his latest move with Sitaare Zameen Par proves just that.

In a revealing conversation with entertainment journalist Matthew Belloni on The Town podcast, Aamir disclosed previously unknown financial and strategic details about the making and release of his film. The most striking revelation? Sitaare Zameen Par cost him between ₹122 crore and ₹133 crore after his production partner exited the project over creative differences.

A Bold Rejection of OTT

According to Aamir, the fallout stemmed from his decision to decline a ₹120 crore offer from Prime Video. The offer, according to trade analyst Komal Nahta, would’ve more than covered production costs. But Aamir was committed to experimenting with an alternative release model: a traditional theatrical run followed by a YouTube pay-per-view release priced at ₹100.

Aamir explained, “They didn’t like me turning down money, so they preferred that I buy them out… So the film has actually cost me about $14 million (₹122 crore).”

Worldwide Reception & Revenue

Despite initial skepticism, the film has performed impressively. Industry tracker Sacnilk reports that Sitaare Zameen Par has grossed ₹276 crore worldwide, and YouTube is now backing the release with its own marketing push. Aamir emphasized that YouTube’s support includes a dedicated marketing budget, separate from the theatrical campaign.

Aamir hinted that his revenue split with YouTube is better than the conventional 50-50 with theatres, though he didn’t reveal exact numbers.

Opening Doors for Indie Cinema

Aamir sees this as more than a personal risk—it’s a potential game-changer for Indian indie filmmakers. “This creates an opportunity for smaller films that struggle to find space in theatres. Now they can consider digital-first models with serious monetization.”

The Cast & Crew

Directed by RS Prasanna, the film stars Aamir Khan, Genelia Deshmukh, and ten debutantes: Aroush Datta, Gopi Krishna Varma, Samvit Desai, Vedant Sharma, Ayush Bhansali, Ashish Pendse, Rishi Shahani, Rishabh Jain, Naman Mishra, and Simran Mangeshkar.

The music is composed by Shankar–Ehsaan–Loy with lyrics by Amitabh Bhattacharya.

What’s Next?

Aamir’s gamble is still unfolding. While he hasn’t made a profit yet, the performance of the YouTube release will determine whether this pay-per-view route can disrupt traditional OTT dominance. Whether it becomes a blueprint or a cautionary tale remains to be seen—but it’s undoubtedly bold.