Events in Goa

Innovation & Rider Experiences Shine on Day 2 of TVS MotoSoul 5.0 with AR HUD Helmet, MT Helmets Partnership & Offroad Academy Launch


Written by Tanisha Cardozo || Team Allycaral

Day 2 of TVS MotoSoul 5.0 unfolded with an impressive display of innovation, design, technology and rider-focused experiences as TVS Motor Company introduced major advancements for the future of motorcycling. The company showcased the Aegis Rider Vision AR HUD Helmet, representing the next era of safety technology, built on advanced AR capabilities with spatial anchoring that projects speed, navigation cues, alerts and notifications directly into the rider’s line of sight. Featuring a binocular µOLED system, integrated action camera, adaptive brightness, wireless connectivity, OTA updates and a 7,000mAh battery, the helmet’s carbon fibre shell—co-developed with Nexx Helmets—meets global ECE 22.06 and CE standards.

TVS Motor also announced a new partnership between TVS Racing and MT Helmets to bring internationally acclaimed ECE-certified helmets to India, starting at ₹5,999, combining TVS Racing’s performance heritage with MT’s expertise in world-class safety engineering. The day also marked the launch of the TVS Racing Offroad Training Academy, designed to help riders build foundational off-road and adventure skills.

Led by TVS Racing champions and international instructors, the academy focuses on terrain navigation, body control, balance, bike handling and confidence building for amateur riders. Beyond the major announcements, TVS Motor reinforced its commitment to community and safety through a children’s helmet distribution drive in Vagator, where 100 helmets were provided to students of St. Michael’s Convent High School to instill early awareness around road safety.

Throughout the day, MotoSoul 5.0 delivered a vibrant mix of racing, culture and community engagement with the high-adrenaline RiderSphere and FMX showcase, along with Gymkhana challenges, flat track and dirt arenas, adventure zones, stunt challenges, motocross-fit sessions and creator interactions. The festival atmosphere remained energetic with moto-art, skill games, graffiti walls, mixology counters and community meetups.

The evening closed on a high note with electrifying performances by Nucleya and Lagori, encapsulating the spirit of music, motorcycling and culture that MotoSoul represents.

Events in Goa

TVS Motor Ignites Passion and Innovation at MotoSoul 5.0 in Goa


Written by Tanisha Cardozo || Team Allycaral

The vibrant shores of Goa set the stage for an electrifying celebration as TVS Motor Company hosted the fifth edition of its flagship motorcycling festival, MotoSoul 5.0. Drawing over 8,000 riders from around the world, the festival became a melting pot of innovation, culture, craftsmanship and the shared joy of riding. This year’s edition carried special significance as TVS marked twenty years of the iconic Apache brand while unveiling fresh design expressions and exclusive creations that captivated enthusiasts throughout Day 1.

A marquee highlight of the festival was the debut of the TVS Ronin Agonda, a limited-edition motorcycle inspired by the calm, confident and contemporary visual energy of Goa’s Agonda Beach. With its white-led palette, retro five-stripe graphics and modern-retro identity, the Ronin Agonda brings forward the brand’s evolving design philosophy rooted in individuality and expression. Adding to the excitement was the reveal of the TVS Apache RTX Anniversary Edition, dressed in an exclusive black and champagne gold livery with special badging to commemorate two decades of Apache’s racing-bred engineering and a global community of 6.5 million riders.

The festival also showcased two custom masterpieces built in collaboration with Smoked Garage — the TVS Ronin Kensai and the TVS Apache RR310 Speedline. The Ronin Kensai embodies a dual-soul character with its café racer stance that effortlessly transforms into a muscular bobber, supported by air suspension, industrial floating seat design, upright exhaust and CNC-machined components. On the performance front, the Apache RR310 Speedline reimagines aerodynamic flow with slick tyres, a bespoke swingarm, composite bodywork and a performance exhaust designed for uninterrupted speed and razor-sharp handling.

Expanding its design language beyond motorcycles, TVS Motor introduced the limited-edition ‘Art of Protection’ helmet series exclusively for MotoSoul attendees. These helmets combine functional safety with a crafted artistic identity, mirroring the expressive ethos of the Ronin lineup.

Day 1 of MotoSoul 5.0 pulsed with energy as riders immersed themselves in high-adrenaline showcases, including the RiderSphere, FMX freestyle aerial acts, Gymkhana, Flat Track and Dirt Track challenges along with the Adventure Arena. Cultural zones featuring moto art, graffiti walls, gaming booths, tattoo spaces and freestyle rap added vibrant layers to the festival’s ambience. As dusk turned into night, electrifying performances by Badshah and DJ Akbar Sami transformed the venue into a pulsating celebration of music and motorcycling spirit.

MotoSoul 5.0 opened with gratitude and vision, as TVS Motor Chairman Sudarshan Venu highlighted the festival’s role in celebrating individuality, youth expression and the shared passion that unites riders across continents. The excitement, energy and camaraderie on display reaffirmed MotoSoul’s growing global influence as a festival where riders, creators and enthusiasts come together to celebrate freedom on two wheels.

Automobiles

TVS Motor Launches NTORQ 150 – India’s Quickest Hyper Sport Scooter


Written by Tanisha Cardozo

TVS Motor Company has launched the TVS NTORQ 150, redefining the Indian scooter market as the first-ever Hyper Sport Scooter in the country. Designed for the new generation of performance-focused riders, this cutting-edge scooter is powered by a 149.7cc air-cooled, O3CTech engine that delivers 13.2 PS of power and 14.2 Nm of torque. Accelerating from 0–60 km/h in just 6.3 seconds and reaching a top speed of 104 km/h, it’s the fastest scooter in its segment.

Blending performance with design, the NTORQ 150 draws inspiration from stealth aircraft, featuring MULTIPOINT® projector headlamps, aerodynamic winglets, naked motorcycle-style handlebars, and a sporty muffler. The forward-leaning stance and jet-inspired vents give it a bold, aggressive identity.

On the tech front, the NTORQ 150 is the most connected scooter in its class, featuring a high-resolution TFT cluster integrated with TVS SmartXonnect™, offering over 50 features including Alexa voice control, smartwatch integration, turn-by-turn navigation, ride analytics, and OTA updates.

Safety is paramount, with segment-first ABS and Traction Control, along with hazard lamps, crash alerts, theft alerts, and follow-me headlamps. It also brings practical enhancements like a telescopic suspension setup, adjustable levers, patented E-Z center stand, and a massive 22L under-seat storage.

The TVS NTORQ 150 is offered in two variants – a standard variant available in Stealth Silver, Racing Red, and Turbo Blue, and a premium variant with a TFT cluster offered in Nitro Green, Racing Red, and Turbo Blue.

With an introductory ex-showroom price of ₹119,000, the TVS NTORQ 150 sets a new benchmark for hyper sport scooters in India, combining bold design, race-tuned performance, and next-generation connectivity to deliver an exhilarating ride for the Gen Z audience.

Business

India-UK Free Trade Agreement Marks a Major Leap for ‘Make in India’, Says TVS Motor


New Delhi / London, July 24, 2025 — The recently signed India-UK Free Trade Agreement (FTA), during Prime Minister Narendra Modi’s visit to the UK, has been met with enthusiastic support from India’s industrial sector. Among the most prominent endorsements came from TVS Motor Company, which hailed the FTA as a “pivotal moment” in India’s rise as a global manufacturing powerhouse.

The agreement is expected to double bilateral trade from the current USD 60 billion to USD 120 billion by 2030, marking a major win under the Government’s ‘Make in India’ and ‘Viksit Bharat’ visions.

📣 TVS Motor Responds with Optimism

Speaking on the development, Mr. Sudarshan Venu, Managing Director of TVS Motor Company, said:

“We are deeply inspired by Prime Minister Narendra Modi’s vision of Viksit Bharat and his unwavering commitment to making India a global manufacturing and design powerhouse. The signing of the India-UK Free Trade Agreement is a pivotal moment — it opens new frontiers for Indian companies to take ‘Make in India’ to the world.”

“We are particularly excited given the launch of new Norton vehicles this year, which will benefit from the strengthening of trade links between India and the UK. It energises our global ambitions and strengthens our resolve to build world-class products and brands.”


🏍️ Norton Motorcycles: A Strategic Fit

TVS Motor acquired the iconic British motorcycle brand Norton in 2020, and the FTA now gives the company a clear competitive edge in the UK and European markets. With the launch of next-gen Norton models planned for later this year, TVS expects both manufacturing synergy and brand resonance in a post-FTA trade environment.


🌍 A Bigger Platform for Indian Innovation

The India-UK FTA is more than a trade agreement. It reflects a broader strategy to:

  • Encourage exports of Indian-engineered products
  • Boost bilateral investments
  • Strengthen design and R&D collaboration
  • Enhance supply chain efficiency

For companies like TVS Motor, it sets the stage for deeper integration with global markets while showcasing Indian excellence on the world stage.


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