Entertainment

Pop Mart’s Labubu Craze Fuels Global Expansion as Brand Eyes $2.78B Revenue


Pop Mart, the Chinese collectibles powerhouse behind the viral Labubu doll, is evolving into a global cultural brand. With nearly 400% net profit growth and rapid expansion across the U.S., Middle East, and Latin America, CEO Wang Ning projects $2.78 billion in revenue by 2025. The company is also branching into entertainment, exploring films, theme parks, and more.