Mumbai witnessed a lively milestone as the Chief Minister of Maharashtra, Shri Devendra Fadnavis, visited and inaugurated 98.3 Mirchi Mumbai’s newly upgraded, state-of-the-art Kalina studio. The CM arrived with his signature warmth and charisma, adding a special spark to the momentous occasion.
The new Kalina studio represents Mirchi’s continued evolution in entertainment and audio innovation. Designed with cutting-edge technology and modern production capabilities, the space aims to elevate the listener experience and expand Mirchi’s creative footprint in India’s media landscape.
During his visit, Shri Fadnavis interacted with the Mirchi Mumbai team, appreciating their contribution to the state’s vibrant entertainment ecosystem. His presence brought an added note of enthusiasm and pride to the Mirchi family, who celebrated this new chapter with energy befitting the brand’s identity.
The inauguration marks a key milestone as Mirchi reinforces its position as one of India’s leading audio and entertainment platforms, ready to bring even fresher, bolder content to its audiences.
Every year on July 23, India celebrates National Broadcasting Day to mark the beginning of All India Radio’s (AIR) historic journey in 1927. The day is a tribute to India’s vibrant broadcasting heritage that has played a pivotal role in nation-building, education, and entertainment.
The Indian Broadcasting Company (IBC) began operations from Bombay (now Mumbai) on July 23, 1927. It was later taken over by the government in 1930 and renamed All India Radio (AIR) in 1936. For decades, AIR remained the primary medium for disseminating news, music, and cultural programming.
From the independence movement to national crises, AIR has been the voice that connected rural and urban India alike. With the emergence of Doordarshan, India’s national television broadcaster, the world of broadcasting expanded to include visual storytelling as well.
🎙️ More Than Just News
AIR and Doordarshan have contributed significantly to:
Educating rural communities
Promoting classical and regional art forms
Broadcasting emergency updates and public health messages
Fostering national unity and civic awareness
Even in today’s age of digital news and OTT platforms, radio remains relevant with FM stations and digital streaming gaining popularity.
🎧 A Salute to the Voices
As we mark National Broadcasting Day, we acknowledge the dedication of radio announcers, technicians, producers, and storytellers who made sure that every voice found its listener.
Let us continue to support credible public broadcasting and cherish the sound that shaped our nation.
📻 Here’s to the soundwaves that united a billion voices.
Every year on February 13th, the world comes together to celebrate World Radio Day, a day dedicated to the significance of radio in shaping our lives, opinions, and knowledge. This year, World Radio Day 2025, highlights the importance of radio in fostering dialogue, bridging gaps between diverse cultures and communities, and sharing stories that need to be heard.
A Brief History World Radio Day was officially declared by UNESCO in 2011, after Spain proposed the idea. Interestingly, February 13th also marks the founding of United Nations Radio in 1946.
The Significance of Radio Radio remains a powerful tool in mass communication, with its reach extending to both urban and rural areas. It plays a vital role in:
Fostering dialogue and bridging gaps between diverse cultures and communities
Sharing stories and raising awareness on important issues
Providing real-time information and ensuring voices from every corner of the world are heard
Building and shaping society, opinions, and informed decisions
“Radio: A Powerful Tool for Climate Action” This year’s theme, “Radio: A Powerful Tool for Climate Action,” emphasizes the impact of radio on shedding light on climate change. Radio has the potential to educate, inform, and empower listeners globally, especially rural communities, indigenous people, and those affected by environmental disasters.
Amplifying Marginalized Voices Mirta Lourenço, UNESCO Chief of Media Development and Media Emergency, highlights the importance of radio in amplifying marginalized voices. “Engaging communities meaningfully — by incorporating marginalized voices and highlighting practical solutions — can also help broadcasters by shedding light on the human aspect of the climate crises.”
Celebrating World Radio Day 2025 As we celebrate World Radio Day 2025, let us recognize the power of radio in shaping our lives and opinions. Let us appreciate the role of radio in fostering dialogue, bridging gaps, and sharing stories that need to be heard.
Share your thoughts on the significance of radio in your life. How has radio impacted your opinions, knowledge, and lifestyle? Join the conversation on social media using the hashtag #WorldRadioDay.
