Business

Malabar Gold & Diamonds Announces Mine Diamond Festival with Up to 30% Off on Diamond Value


Written by Tanisha Cardozo || Team Allycaral Business Desk

Diamond jewellery buying in India is witnessing a clear shift in mindset. Once largely associated with weddings and major family occasions, natural diamond jewellery is now increasingly being chosen for a wider range of moments โ€” from milestone gifting and anniversaries to career achievements, self-purchases, and everyday styling.

With the season driving heightened consideration and comparison, this period presents a strong opportunity for customers to invest in certified natural diamonds, valued for their rarity, enduring worth, and timeless appeal. Responding to this evolving consumer behaviour, Malabar Gold & Diamonds has announced the Mine Diamond Festival, an in-store showcase of certified natural diamond jewellery from its exclusive brand, Mine Diamonds. As part of the festival, customers can avail up to 30% off on diamond value, making it a compelling opportunity to own authentic natural diamonds with added value. The Mine Diamond Festival will run from December 20, 2025, to January 26, 2026, across India.

The festival brings together an extensive selection from Mine Diamonds, featuring solitaires, celebration-ready designs, lightweight everyday jewellery, and bridal favourites. Customers can explore neckpieces, earrings, studs, rings, layered chains, and coordinated sets, with designs ranging from understated minimal styles to bold, statement-led silhouettes. The showcase caters to both first-time natural diamond buyers and those looking to upgrade or expand their collections.

Reinforcing the brandโ€™s focus on assurance-led diamond buying, Mr. M. P. Ahammad, Chairman, Malabar Gold & Diamonds, noted that todayโ€™s customers seek natural diamonds that seamlessly fit into everyday life, supported by complete transparency in certification and pricing. He added that Mine Diamonds is built on this foundation of trust, offering certified natural diamonds, clear price break-ups, and a stringent quality process, while the festival extends additional value through attractive diamond discounts.

Customer confidence is further strengthened through Malabar Gold & Diamondsโ€™ Malabar Promises. Every natural diamond jewellery piece is crafted using responsibly sourced diamonds and undergoes a meticulous 28-step quality check. Each product is accompanied by an IGI or GIA certification, ensuring quality, authenticity, and craftsmanship.

In addition to transparent pricing that clearly outlines total weight, stone weight, and making charges, customers benefit from value-added services such as lifetime maintenance, one-year free insurance, and a buyback guarantee. These measures enable informed and secure purchase decisions at every stage.

Malabar Gold & Diamonds continues to uphold ethical sourcing and compliance-led procurement practices. Gold is sourced exclusively through authorised channels, with a firm stance against gold smuggling, child labour, and tax evasion, while adhering to all applicable import, taxation, and fair wage standards. Through initiatives like the Mine Diamond Festival, the brand reaffirms its commitment to responsible luxury, transparency, and evolving consumer aspirations in Indiaโ€™s jewellery market.

Business

Malabar Gold & Diamonds to Enter Goa with Stateโ€™s Largest Jewellery Showroom in Panjim


Written by Tanisha Cardozo || Team Allycaral Business Desk

Malabar Gold & Diamonds, one of the worldโ€™s leading jewellery retailers, is set to enter Goa with the launch of its largest jewellery showroom in the state. Located in Panjim, the upcoming store will mark the brandโ€™s first retail presence in Goa and a significant milestone in its regional expansion journey. The showroom will be inaugurated on December 20, 2025, by Bollywood star Anil Kapoor.

Spread across more than 6,000 square feet over a ground-plus-one-floor layout, the showroom has been designed to offer a refined and spacious shopping environment. It brings together Malabarโ€™s extensive design portfolio under one roof, allowing customers to explore a wide range of jewellery with ease and comfort. The brandโ€™s entry into Goa reflects its strategic focus on strengthening its presence in high-potential, lifestyle-driven markets where customers value choice, quality and transparent retail practices.

Goa presents a unique customer landscape shaped by long-established local families, evolving lifestyle preferences and steady year-round visitor traffic. Malabarโ€™s first showroom in the state has been thoughtfully planned to cater to this diverse audience, offering jewellery for weddings, milestone celebrations, everyday wear and contemporary tastes. The store will feature an expansive selection of gold, diamond, platinum and gemstone jewellery, along with signature Malabar collections curated for bridal, festive and modern occasions.

Speaking ahead of the opening, M. P. Ahammed, Chairman of Malabar Group, said the decision to enter Goa had been made after careful observation of the market. He noted that Goa has a strong cultural relationship with jewellery, a distinct sense of personal style and customers who value trust and longevity in their purchases. Entering the state with the largest jewellery showroom allows Malabar to present the full breadth of what the brand represents, spanning design, craftsmanship and transparency, in a single destination.

With a growing presence across India and international markets, Malabar Gold & Diamonds continues to expand its footprint in key geographies. The upcoming Goa showroom will extend all Malabar Promises, including transparent pricing, fair making charges, lifetime maintenance, detailed product disclosure and quality assurance through BIS-hallmarked gold and certified diamonds, reinforcing the brandโ€™s commitment to responsible and customer-centric jewellery retailing.