TechPulse

Godrej Reimagines India’s First Refrigerator for Design-Forward Modern Homes


Written by Tanisha Cardozo || Team Allycaral

As Indian homes increasingly become extensions of personal style, consumers are seeking appliances that balance aesthetics with innovation and everyday convenience. Responding to this shift, the Appliances business of Godrej Enterprises Group has introduced the Eon Inspire and Edge Impress range of frost-free and direct cool refrigerators—reimagining one of the most essential household appliances as a design statement for contemporary living spaces.

Rooted in the brand’s legacy of manufacturing India’s first refrigerator in 1958, the new range pays subtle homage to this milestone through its seamless fluid curved door design. Moving away from conventional straight lines and standard forms, the refrigerators feature a minimalist yet visually striking silhouette that enhances the overall harmony of modern interiors. Floral motifs inspired by nature add a sense of freshness, while a thoughtfully curated colour palette allows consumers to choose models that reflect their personality and complement diverse home décors.

Available in capacities ranging from 194 litres to 330 litres, the Eon Inspire and Edge Impress range blends visual appeal with advanced technology. A key highlight is India’s first direct cool refrigerator with touch controls integrated into the door handle. This industry-first feature introduces a handle-mounted digital control panel that is water-resistant, intuitive, and seamlessly built into the design, enabling users to adjust temperatures and activate modes without opening the refrigerator.

Speaking about the launch, Anup Bhargava, Product Group Head – Refrigerators at the Appliances business of Godrej Enterprises Group, said the focus was on simplifying everyday life through thoughtful innovation. He noted that from easy-to-use controls to features that adapt to changing needs, the refrigerators are designed to deliver smarter cooling and a seamless user experience for modern households.

Echoing this sentiment, Kamal Pandit, Head of Design at the Appliances business of Godrej Enterprises Group, highlighted that today’s consumers want appliances that look good, feel contemporary, and enhance ease of use. By revisiting the essence of Godrej’s first refrigerator and reimagining it for today’s homes, the design team aimed to create products that are minimalistic, display-worthy, and technologically intuitive.

Priced between ₹29,000 and ₹56,000, the Eon Inspire and Edge Impress range will be available across leading e-commerce platforms and pan-India retail stores. With this launch, Godrej continues to reinforce its philosophy of ‘Things Made Thoughtfully,’ combining human-centric and planet-centric design while shaping appliances that align with evolving lifestyles and design-conscious homes.

TechPulse

BSNL Launches Intelligent Swadeshi 4G Network, Connecting 26,700 More Villages


In a historic move underscoring India’s digital transformation and technological self-reliance, Bharat Sanchar Nigam Limited (BSNL) launched its indigenous 4G network on September 27, 2025, powered by the collaborative effort of Tata Consultancy Services (TCS), the Centre for Development of Telematics (C-DOT), and Tejas Networks. This state-of-the-art solution, known as the Bharat Telecom Stack, has been fully conceptualized, developed, and deployed in India, reflecting the core values of Atmanirbhar Bharat.

The launch marks a significant technological achievement, making India one of only five nations worldwide to possess a fully indigenous telecom technology stack capable of delivering 4G and paving the way for future networks. With this launch, more than 26,700 additional villages are now digitally connected, giving millions of citizens access to essential services like e-learning, e-governance, telemedicine, and online banking.

TCS led the deployment of the end-to-end network architecture in mission mode, establishing data centers, integrating C-DOT’s EPC Core Application, deploying Tejas Networks’ radio access network (RAN) infrastructure, and using TCS Cognitive Network Operations (CNOPS™) for continuous, intelligent network monitoring.

The speed and scale of this deployment have been unprecedented. Within just two years, the teams successfully installed and commissioned over 100,000 telecom sites, achieving full integration with BSNL’s existing 2G and 3G infrastructure. This rapid rollout strengthens national telecom security and enables rural populations to benefit from next-generation connectivity.

“This nationwide rollout of our indigenous 4G network is a monumental achievement for national pride,” said Sh. A Robert J Ravi, Chairman and Managing Director of BSNL. “It secures our digital future and ensures that connectivity empowers every citizen, bridging the digital divide like never before.”

Echoing this sentiment, Sh. Sandeep Govil, Director (Consumer Mobility) at BSNL, added, “This Swadeshi 4G technology, the result of tireless innovation by C-DOT, Tejas, and TCS, is engineered for scalability and ready for the leap to 5G. It will become the cornerstone for building a digitally inclusive society.”

N. Ganapathy Subramaniam, Advisor – Telecom Strategic Initiatives at TCS and Chairman of Tejas Networks, called the deployment “historic and significant,” noting that the Bharat Telecom Stack, compliant with 3GPP standards, lays a strong foundation for India’s future contributions to global telecom innovations.

This milestone adds another chapter to TCS’s six-decade legacy of enabling large-scale nation-building programs. From transforming passport services to digitizing pension systems and public sector services, TCS continues to build the digital public infrastructure that touches nearly every citizen in the country.

The Swadeshi 4G rollout is not just a technological upgrade—it is a strategic leap for India’s digital sovereignty, bridging rural-urban gaps and ensuring that the digital revolution reaches even the most remote corners of the nation.

Spotlight

The Inspiring Journey of Shravya Pai: Founder of Ātmansneh by Shravya Pai


As we delve into the world of fashion, we often come across stories of passion, dedication, and perseverance. One such story is that of Shravya Pai, the founder of Ātmansneh by Shravya Pai, a fashion brand that embodies the principles of simplicity, creativity, and self-love.

Shravya’s love affair with fashion began at a tender age. Growing up, she would often experiment with her mother’s dupatta, draping it into various outfits and creating her own unique designs. This innate passion for fashion was evident in her early years, and it only grew stronger with time.

However, life had other plans for Shravya. Her parents, like many others, encouraged her to pursue a more traditional career path. Shravya went on to complete her BCA and PGDM in Human Resources & Finance, landing a job in the corporate world. Though she excelled in her role, her heart remained in fashion.

The year 2024 marked a significant turning point in Shravya’s life. She finally decided to take the leap and pursue her passion for fashion. With the support of her family, Shravya launched Ātmansneh by Shravya Pai, a fashion brand that would go on to embody her values and aesthetic.

The Brand’s Philosophy

Ātmansneh by Shravya Pai is more than just a fashion brand – it’s a reflection of Shravya’s personal philosophy. The brand’s name, Ātmansneh, is derived from two Sanskrit words: “ātmā” meaning soul or true self, and “sneh” meaning love. This name encapsulates the brand’s core values: self-love, simplicity, and creativity.

Shravya’s commitment to sustainability is evident in every aspect of her brand. From sourcing fabrics from Indian artisans to upcycling old outfits, Ātmansneh by Shravya Pai is dedicated to reducing its environmental footprint. The brand’s focus on sustainable fashion practices is a testament to Shravya’s vision for a more responsible and eco-friendly fashion industry.

Ātmansneh by Shravya Pai is proud to be a Made in India brand. Shravya’s love for Indian culture and heritage is reflected in every outfit, with intricate designs and patterns that pay homage to the country’s rich textile tradition.

Shravya’s brand is not just about fashion; it’s also about empowering women. Ātmansneh by Shravya Pai provides employment opportunities to talented women artisans, giving them a platform to showcase their skills and creativity.

As Ātmansneh by Shravya Pai completes its first year, Shravya is looking forward to expanding her brand’s reach and offerings. With plans to complete her Fashion Designer Certification and continue to provide employment opportunities to women artisans, Shravya is poised to make a lasting impact on the fashion industry.

Shravya Pai’s journey is a testament to the power of passion and perseverance. From her early days of experimenting with fashion to launching her own brand, Shravya’s story is an inspiration to anyone who has ever dreamed of pursuing their passion. As Ātmansneh by Shravya Pai continues to grow and evolve, one thing is certain – Shravya’s love for fashion and her commitment to sustainability will remain at the forefront of her brand.