Special Occasion

Makar Sankranti: One Festival, Many Names, A Shared Indian Spirit


Written by Tanisha Cardozo || Team Allycaral

Makar Sankranti is one of India’s most widely celebrated festivals, deeply rooted in the country’s agricultural traditions and astronomical significance. Observed when the Sun enters the zodiac sign of Capricorn, or Makara, the festival marks the beginning of the Sun’s northward journey, known as Uttarayan. This transition symbolises light over darkness, warmth over cold, and renewal over stagnation, making it a powerful moment of optimism and forward movement.

Unlike many festivals that follow the lunar calendar, Makar Sankranti is based on the solar cycle and therefore falls around the same time every year, usually in mid-January. It coincides with the end of winter and the arrival of the harvest season, when farmers across India reap the rewards of months of dedication and hard work. At its core, the festival is a heartfelt expression of gratitude—to the Sun, to nature, and to the earth that sustains life.

What makes Makar Sankranti truly unique is its celebration across India under different names, each shaped by local culture, language, and tradition. In Punjab it is celebrated as Lohri, in Gujarat as Uttarayan, in Tamil Nadu as Thai Pongal, in Assam as Magh Bihu or Bhogali Bihu, in Maharashtra as Makar Sankranti, and in West Bengal as Poush Sankrant. Across other regions, it is known as Magha Saaji, Khichdi Parv, Uttarayani, Sakraat, Makar Sankramana, Pedda Panduga, Bhogi, and many more. Though the names differ, the essence remains the same—a celebration of harvest, abundance, and new beginnings.

Traditional customs vary from kite flying and bonfires to holy river dips, community feasts, and the sharing of festive foods made from newly harvested crops such as rice, sugarcane, sesame, and jaggery. The exchange of sesame and jaggery sweets symbolises warmth, harmony, and the strengthening of relationships, reflecting the deeper values of togetherness and goodwill.

Beyond rituals and festivities, Makar Sankranti serves as a reminder of balance—between humans and nature, effort and reward, tradition and progress. It encourages people to let go of negativity, embrace positivity, and step confidently into a new phase of life. As the Sun begins its northward journey and days grow longer, the festival invites everyone to rise with hope, renew their purpose, and celebrate the shared cultural spirit that unites India.

Special Occasion

Pushkar Camel Fair: Rajasthan’s Vibrant Celebration of Culture, Camels, and Community


Every year, the desert town of Pushkar in Rajasthan bursts into color and celebration as thousands gather for the Pushkar Camel Fair — one of India’s most vibrant and unique cultural festivals. Originally a simple livestock trading event, the fair has evolved into a global attraction that beautifully blends tradition, spirituality, and festivity.

The fairgrounds become a spectacle of life and color, where decorated camels parade proudly through the sands, their owners showcasing years of skill and care through intricate ornaments and vivid fabrics. Camel races, beauty contests, and mustache competitions draw enthusiastic crowds, each event filled with laughter, pride, and an undeniable sense of community spirit.

Visitors are invited to dive into the essence of Rajasthan by participating in interactive experiences such as turban-tying contests, traditional dances, and camel safaris that meander through the golden dunes. As dusk falls, the air fills with the rhythm of drums and the swirls of Ghoomar dancers, creating a mesmerizing scene beneath the desert sky.

For photography enthusiasts, the fair offers endless inspiration — from portraits of local traders and performers to the warm hues of desert sunsets. Many even take part in the “Frame of the Fair” competition to capture the heart of Pushkar through their lenses.

No visit is complete without indulging in Rajasthan’s flavorful cuisine. Food stalls across the fairgrounds serve up classics like dal baati churma, spicy kachoris, and sweet malpua, turning every bite into a celebration of taste and tradition.

Steeped in history, the Pushkar Camel Fair dates back to the 19th century when local tribes gathered to trade camels and livestock. Over time, it transformed into a cultural and religious gathering that now coincides with the sacred Hindu month of Kartik, culminating on Kartik Purnima — a day when devotees bathe in Pushkar Lake for spiritual purification.

Today, the fair stands as a symbol of Rajasthan’s enduring charm and resilience, merging ancient customs with modern attractions such as hot air balloon rides and photography tours. It’s not just an event — it’s an experience that brings people together from across the world to witness the incredible spirit of Rajasthan in full bloom.

Human Interest

Dhanteras 2025 Sees ₹1 Lakh Crore Sales as Gold & Silver Demand Surges Despite Record Prices


Indian consumers went on a festive shopping spree this Dhanteras, with total spending crossing ₹1 lakh crore, led by an overwhelming demand for gold and silver despite all-time high prices. According to data released by the Confederation of All India Traders (CAIT), ₹60,000 crore worth of gold and silver was sold — a 25% rise from last year’s Dhanteras.

Gold prices peaked at ₹1,32,000 per 10 grams, a record-high that slightly corrected in major markets like Delhi and Mumbai ahead of the big day. Despite the surge, the gold buying frenzy continued, although volumes dipped 10–15% compared to last year. However, the overall transaction value rose sharply, driven by strategic buyers focused on investment over weight.

Silver proved to be the star of Dhanteras 2025. With prices skyrocketing by nearly 55% year-on-year to ₹1,80,000 per kilogram, demand didn’t wane — in fact, it shifted. Industry data shows a 35–40% increase in silver coin sales, particularly from Tier 2 and Tier 3 cities, as buyers chose budget-conscious and ceremonial purchases over heavy gold investments. The All India Gem and Jewellery Domestic Council (GJC) described silver’s rise as a “smart, value-focused investment,” especially for gifting and puja purposes.

Pankaj Arora, National President of the All India Jewellers and Goldsmith Federation, noted an “unprecedented rush” across jewellery markets, particularly in Delhi, where gold and silver sales alone crossed ₹10,000 crore.

Beyond bullion, festive shopping remained upbeat across other segments. Utensils accounted for ₹15,000 crore in sales, while electronics and electrical items saw ₹10,000 crore in purchases. Decorative items and religious materials also contributed an additional ₹3,000 crore.

According to GJC Vice Chairman Avinash Gupta, “Average transaction value rose 20–25% despite volume dips. Most encouraging is the surge in silver coin sales in smaller towns — a reflection of value-seeking, resilient consumers.”

Dhanteras 2025 confirmed that Indian consumers remain deeply committed to tradition, and willing to adapt their buying strategy in response to market trends. Even with volatility in bullion prices, sentiment stayed strong — reaffirming gold and silver’s timeless status as both cultural and economic assets.

Special Occasion

Diwali 2025: A Celebration of Light, Triumph, and Togetherness


Diwali, also known as Deepavali, is one of the most cherished and widely celebrated festivals in India and among Indian communities worldwide. In 2025, Diwali falls on October 20, lighting up the skies, homes, and hearts with warmth and joy. The word “Deepavali” means a row of lights, and that’s exactly what this celebration brings—countless flickering diyas illuminating the darkest corners.

Rooted in mythology, Diwali commemorates the return of Lord Ram to Ayodhya after 14 years of exile and his victory over the demon king Ravana. The people of Ayodhya are said to have welcomed him by lighting rows of lamps, a tradition that continues today in homes and temples across the country. For others, it marks the worship of Goddess Lakshmi, the deity of wealth and prosperity, and Lord Ganesha, the remover of obstacles.

The festival spans five days—starting with Dhanteras, followed by Naraka Chaturdashi (Choti Diwali), the main Diwali day, Govardhan Puja, and Bhai Dooj. Each day carries its own customs, from purchasing gold and cleaning homes to cooking festive foods and performing sacred pujas.

Preparations for Diwali often begin weeks in advance. Markets are filled with decorative lights, earthen lamps, sweets, and gifts. Families clean and renovate their homes as a symbolic gesture of inviting prosperity. On Diwali night, homes are lit with oil lamps, candles, fairy lights, and firecrackers. Families gather for Lakshmi Puja, exchanging blessings and sweets, while the sound of celebration echoes into the night.

But Diwali is more than rituals and lights. It is a powerful metaphor for inner awakening—for clearing away negative thoughts, illuminating the mind, and rekindling hope. In a world often marked by division, Diwali reminds us of unity, kindness, and the shared light that connects us all.

As the festival evolves with time, many are now opting for eco-friendly celebrations—using biodegradable diyas, supporting local artisans, and minimizing fireworks to reduce pollution. At its heart, Diwali is about intention. Whether it’s the humble flicker of a single diya or the joy of a grand gathering, every act contributes to a collective brightness.

Diwali 2025 arrives as a moment to pause, reflect, and rejoice. It invites each of us to light not just our surroundings, but also our minds and relationships—with compassion, courage, and love.

National

Ayodhya Prepares for a Grand Deepotsav 2025 with 2.8 Million Lamps and a 32-Foot Pushpak Viman


Ayodhya is preparing for one of the grandest Deepotsav celebrations ever witnessed, as the temple town gears up to illuminate 56 ghats along the Sarayu River with a stunning 2.8 million earthen lamps. Scheduled for Deepavali 2025, this year’s Deepotsav promises to be a spiritual and visual extravaganza, blending devotion, tradition, and community participation.

A striking feature of the festivities this year will be the installation of a 32-foot-tall Pushpak Viman at Ram Ki Paidi. This massive structure, inspired by the celestial vehicle of Lord Ram as described in the Ramayana, will showcase key scenes from the epic in a way that brings mythology to life. It offers a unique, immersive experience for pilgrims and visitors, adding a new cultural dimension to the festival.

To bring this event to life, more than 33,000 volunteers—including students, teachers, and residents—have come together to prepare the ghats and streets of Ayodhya. From arranging lamps to assisting with safety protocols, their collective spirit reflects the deep pride the city holds in celebrating Ram’s return to Ayodhya, now symbolically reenacted each year through Deepotsav.

The event is not only spiritual but meticulously organized. Volunteers are issued ID cards and festival T-shirts, and access to the ghats is tightly controlled to maintain safety. Food safety teams are also deployed to ensure hygienic conditions for visitors. Local administration is leaving no stone unturned to make this celebration safe, inclusive, and memorable.

In line with the broader cultural ethos, saints and local leaders are promoting Swadeshi products this year, urging people to light locally made earthen lamps and support artisans. As Saint Diwakaracharya Ji Maharaj noted, “Shri Ram has been seated in the grand Ram Temple after 500 years, and this Diwali promises to be truly remarkable.” He emphasized using indigenous products and highlighted the massive community effort that makes Deepotsav special—not only for Ayodhya, but for all of India.

Adding to the spiritual energy, Mahamandaleshwar Vishnu Das Ji Maharaj described the traditional rituals marking the start of Deepotsav. From the Swasti mantras to the lighting of the first diya for Lord Ram and the Saryu River, each act is steeped in symbolism and reverence. Diyas are also lit for Hanuman Ji, Mata Adi Shakti, Sita Ji, and the Ram Darbar, marking a complete spiritual circle that defines the essence of Deepavali.

As thousands prepare to witness the light of millions of diyas dancing on the waters of the Sarayu, the celebration in Ayodhya stands as a glowing tribute not only to Lord Ram but to the collective spirit of a city deeply connected to its roots. Deepotsav 2025 is not just a festival—it is a living narrative of culture, community, and unwavering devotion.