Finance

Bank of Baroda Wins First Prize in Rajbhasha Kirti Puraskar for Excellence in Official Language Use


Written by Intern Queeny George M.H, Team Allycaral

Bank of Baroda, one of India’s foremost public sector banks, has been honoured with the First Prize under the Government of India’s prestigious Rajbhasha Kirti Puraskar scheme for the year 2024–2025. This award recognises the bank’s exceptional contribution to the promotion and effective use of Hindi as the official language across its services and operations.

The award ceremony took place on 14 September 2025, during the Hindi Day celebration and the Fifth All India Official Language Conference held at the Mahatma Mandir Convention and Exhibition Centre, Gandhinagar. The honour was conferred by the Hon’ble Union Minister of Home Affairs and Cooperation, Shri Amit Shah.

Accepting the award on behalf of the bank was Dr. Debadatta Chand, Managing Director and CEO of Bank of Baroda. He was accompanied by Executive Director Ms. Beena Vaheed and Mr. Sanjay Singh, Head of Official Language and Parliamentary Committee.

Speaking on the occasion, Dr. Chand expressed the bank’s commitment to inclusivity through language. “This award reflects the bank’s sensitivity towards its millions of customers who interact in Hindi and other Indian languages and feel more comfortable availing banking services in their native languages,” he said.

Bank of Baroda has significantly expanded its multilingual capabilities across its digital platforms, including its flagship mobile banking app BoB World and WhatsApp Banking services. The bank also ensures that transaction-related SMS, chatbot conversations, and customer support are accessible in Indian languages, fostering a more inclusive and user-friendly banking environment.

The Rajbhasha Kirti Puraskar is one of the highest honours awarded by the Government of India to institutions for outstanding performance in implementing the official language policy. This recognition positions Bank of Baroda not only as a leader in banking services but also as a pioneer in promoting linguistic inclusion in the financial sector.

With this award, Bank of Baroda reinforces its commitment to enhancing customer experience by speaking the language of its people – both literally and technologically.

Business

Locks & Architectural Solutions redefines customer experience with the launch of advanced cutting edge Service CRMPoised to deliver an unparalleled service experience to over 200,000 customers annually


Mumbai, June 19 2025 – Locks & Architectural Solutions, a business of the Godrej Enterprises Group—one of India’s most trusted organisations—today announced the launch of its Service CRM, a unified, pan-India after-sales service platform designed to transform customer support in the rapidly growing smart home segment. Aligned with the brand’s commitment to premiumisation through superior customer experience, the platform spans 80+ divisions, 200+ service centres, and serves over 2 lakh customers across 6,500+ pin codes, marking a major milestone in customer-centric digital innovation.
As connected living becomes the norm, after-sales service has become a critical differentiator in India’s ₹6,000 crore locks industry. The new Service CRM empowers customers, faster turnaround times, one-touch complaint registration, and full integration with both smart and traditional locking solutions, ensuring convenience, responsiveness, and peace of mind at every touchpoint.


Mr. Shyam Motwani, Business Head, Locks & Architectural Solutions, Godrej Enterprises Group, said, “At Locks & Architectural Solutions, we believe that our responsibility to the customer begins, not ends, at the point of purchase. The Service CRM is a digital-first initiative designed to simplify and strengthen our service experience, making it more intuitive, efficient, and transparent. This is our commitment to ensuring that every home we secure feels supported, always.”
The Service CRM consolidates physical and digital service infrastructure into one intelligent system, enabling proactive engagement, centralized service history, live updates, and quicker resolutions, particularly for smart lock owners. Whether resolving a digital lock query or assisting with traditional hardware, the platform ensures a uniform standard of excellence across India.

Beyond consumer satisfaction, the Service CRM also lays a strategic foundation for long-term brand growth. Locks & Architectural Solutions closed FY25 with revenues exceeding ₹1,000 crore and is now targeting an ambitious revenue milestone of ₹2,500 crore by FY28. The platform is expected to play a key role in achieving this vision by improving service efficiency, boosting customer retention and reinforcing trust.

As one of India’s most established and trusted names in home safety, this move reaffirms the brand’s leadership in not only pioneering smart lock technology, but also in redefining after-sales excellence in an increasingly digital and demanding consumer environment.