Written by Tanisha Cardozo || Team Allycaral
After a significant 12-year association with the India Today Group Digital, Saurabh Dwivedi, Editor of Lallantop and India Today Hindi, is set to move on to explore new opportunities across diverse fields. The development was shared by Kalli Purie, Vice Chairperson of the India Today Group, marking a moment of transition for one of the group’s most influential digital leaders.
Saurabh Dwivedi’s journey within the organisation is a testament to homegrown leadership in Indian media. Nurtured within Mediaplex, he joined the group as Features Editor at aajtak.in, gradually carving a space for himself through sharp editorial instincts and an understanding of evolving digital audiences. His growth mirrored the transformation of Hindi digital journalism itself.
Along with Kamlesh, Saurabh went on to shape Lallantop into a distinctive platform that spoke directly to the youth of India’s heartland. By blending grounded reporting with a conversational tone and strong storytelling, Lallantop emerged as a go-to destination for audiences seeking relatable, credible, and culturally rooted news content in Hindi.
Over the years, Saurabh’s leadership helped redefine how Hindi news could thrive in the digital-first era, building trust and connection with a generation that prefers authenticity over formality. His exit marks the end of a defining chapter not just for the India Today Group, but for the broader Hindi digital media landscape.
As Saurabh Dwivedi steps into new professional avenues, his legacy at Lallantop and India Today Hindi stands as a reminder of what sustained vision, audience understanding, and editorial courage can achieve in India’s rapidly evolving media ecosystem.
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